Overview:

Many people think the best way to grow their business is to hire more Mortgage Loan Officers to develop relationships with real estate agents to start bringing more customers through the door. Others wait too long and suffer from disorganization and missed opportunities. That’s why we’ve put together this comprehensive guide so you don’t miss out on any lending opportunities. A quick hint? Not all of it comes down to adding more people. You can leverage your current workforce more efficiently. Take these factors into consideration so you can make a more informed decision about how to effectively win more mortgage business.

“Charlotte is one of the largest financial hubs. And there’s many banks, credit unions, mortgage companies that are based out of there. Our goal is to get hooked up with some of the big national banks and take this nationally as quickly as possible.” CEO Mark Gorman says RevTech has a focus on fintech, and has the connections that he’s looking for. HomeTraq offers home buyers the ability to get an agent to open up a house they want to see without commitment or being automatically put on that agent’s call list. The St. Louis startup distributes its platform through banks, credit unions and mortgage companies to help them retain customers.

For lenders, the problem of mortgage retention has been a long-time tolerated issue, despite the gravity of lenders only capturing less than 0.5% of the mortgage opportunities from their own customer base each year. Solving this challenge efficiently and effectively has been seemingly impossible—until the founders of HomeTraq aligned with the top lenders in the country. 

As you know, in the past year or so, another refinancing frenzy broke out due to low mortgage rates. Everyone is “fat and happy.” Even though the current rates are still low, the housing market remains turbulent, unemployment rates, and the possibility of inflation continue to be troublesome. Many lenders have tightened borrower requirements in order to mitigate their risk, given today’s economy.

Overview:

For today’s homebuyers, there are countless ways to browse potential homes: Zillow, realtor.com, Trulia… You could have a whole folder on your smartphone just for these home buying apps.

That means for mortgage lenders, there are countless sources to buy potential leads from. For real estate agents, about half of them that purchase online leads don’t actually see a return on their investment. And which sources of leads are profitable for mortgage lenders?

In this blog, we’ll reveal the truth about buying leads from Zillow and introduce you to a more profitable option.

Originally Posted on 4thEst8

Overview

Originally Posted on St. Louis Business Journal 

HomeTraq, a local startup that has developed an on-demand home showing app, is extending its reach beyond St. Louis. The startup has initiated the process of expanding its platform to the Kansas City market, recently hiring staff focused on signing up residential real estate brokerages and agents there.

Originally posted on the CIC

There are many different paths to success if you are an entrepreneur. Many find success while they work from CIC, also known as the Cambridge Innovation Center. Some companies use the office space to meet other entrepreneurs and gain momentum. Many are looking for networking opportunities and are attracted to Venture Café gatherings as well as other educational programs.

Originally Posted on St. Louis Post Dispatch

When St. Louis-based HomeTraq started to notice nationwide stay-at-home orders go into effect with local government decisions on the horizon, the startup realized it would need to pivot.